PERMANENT COLOUR with innovative P-PLEX technology, featuring VEGETABLE KERATIN and POMEGRANATE for stronger and protected hair. The hydrating shampoo with P-PLEX technology keeps hair strong and visibly healthy even after treatment. The mask delivers intense volume, thanks to the repairing and restructuring properties of VEGETABLE KERATIN. POMEGRANATE delivers anti-fade and colour protection properties, which allow colour to penetrate the hair fibre, for long-lasting results. Recyclable packaging.