International Buyers Program

An exclusive opportunity to connect with the world of Private Label.

The International Buyers Programme is a project dedicated to selected foreign buyers from all over the world who are interested in getting a preview of the excellence presented at MARCA by BolognaFiere & ADM.

With a tailor-made programme, participants can access exclusive benefits and meet exhibitors in advance during the International Buyers Preview, scheduled for 13 January 2026.

If you are an international buyer, ask to participate in the programme: fill out the form!

How to participate

International buyers and exhibitors of MARCA by BolognaFiere & ADM can register on the official B2Match matchmaking platform, a tool that allows you to:

• plan B2B meetings in advance;
• get a preview of the event participants;
• optimise your appointment schedule;
• create new strategic connections.

To participate in the Preview on 13 January 2026, you must indicate your availability for the afternoon of that date when registering.

🔗 Registration is open on B2Match. The link is available in the reserved area.

Project promoted in collaboration with: