Apr 2026

MARCA Poland 2026: the Central Eastern European Private Label market is moving. Be there.

MARCA Poland 2026: the Central Eastern European Private Label market is moving. Be there.

On April 21-22, Poznań hosts the second edition of MARCA Poland - the only dedicated Private Label trade fair in Central Europe and the regional expression of MARCA by BolognaFiere & ADM, Europe's most authoritative PL platform.

Poland is the sixth largest economy in the EU, growing at +3.5% in 2025, with a Private Label market at 24% of FMCG household spending and considerable room to expand. Romania and the Czech Republic show the same trajectory. For anyone operating in food and non-food Private Label, this is the market to watch - and Poznań on April 21-22 is where the conversation happens.

Two days to discover the latest innovations across food, beverages, cosmetics, household and pet products, attend strategic conference sessions on the region's fastest-growing retail dynamics, and connect directly with leading Manufacturers, Co-packers and Retailers. The winning products of the MARCA Awards 2026 – Best Innovation Product will be on display: a curated selection of the most advanced Private Label solutions, directly from the latest edition of MARCA in Bologna.
 
The Hosted Buyers Programme with ICE-Agenzia ensures a qualified, international audience of Buyers on the floor - making every visit a genuine business opportunity.
 

 

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